School of Sales by Macy McNeely

How to Build a Cult-Like Community That Follows You Anywhere

• Macy McNeely

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0:00 | 59:50

She has 90 people show up to a first event with zero track record. She has a mastermind where nobody yes-es her to death. And she has a community so loyal that if she says "we have thousands," you can double it and still be under.

In this episode, Dr. Stephanie Wigner breaks down how she built The Wealthy Practitioner into a movement, not a program, and why she stopped trying to make people comfortable. We get into identity-first coaching, the exact question she asks clients before any strategy talk, how she's rebuilding her team and offers to scale past $10M without sacrificing her marriage or her son, and the mentor conversation that changed how she negotiates with her own potential.

0:00 — Community is the new offer
1:55 — Building a place where nobody feels like the black sheep
6:03 — Where her conviction actually comes from
9:00 — The "don't question me" energy
10:16 — "Why are you paying me?"
16:14 — What she's learned from mentors (Jay Abraham, Ed Mylett)
19:11 — Ed Mylett tells her to stop negotiating with herself
25:13 — "Why are you negotiating with your potential?"
37:06 — What she's let go of to get here
49:09 — Live Q&A with the room
56:53 — The most unhinged thing she's said in a mastermind call

Links & Resources 🔗
📲 Work with Steph: https://stephaniewigner.com/
🎉 Follow Steph on IG: https://www.instagram.com/drstephaniewigner/
💖 Learn more about the Salesgirls: https://thesalesgirls.com/
💋 Follow the Salesgirls on IG: https://www.instagram.com/thesalesgirlsofficial/?hl=en