School of Sales by Macy McNeely

Which "Door" Are You Entering in When Communicating About Your Offer?

• Macy McNeely, Kathryn Shubert and Loy Day • Episode 337

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0:00 | 11:39

When you hear the term "product knowledge", what's the first thing that comes to your mind? If you're like us, it's probably your actual product. But what if I told you that your product knowledge wasn't just confined to your product?

In today's episode, Macy covers:

  • the buying arc as a process, not an event
  • why understanding what your prospect needs is so vital to your product knowledge
  • how Facebook circa 2006 and your product knowledge relate

We're ready to see you in Cohort 38! When you enroll today, you have immediate access to your portal + can dive in at your own pace before School of Sales begins on October 20th. To learn more about School of Sales, click HERE.

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