School of Sales by GUIDE Culture®

$475K 'Launch' Debrief: Part 2 of 2 with Jordan Perry

February 14, 2023 Macy McNeely, Kathryn Shubert and Loy Day Episode 276
School of Sales by GUIDE Culture®
$475K 'Launch' Debrief: Part 2 of 2 with Jordan Perry
Show Notes

In this week's episode, we sit down with the absolute queen of ads - Jordan Perry.   Jordan is a School of Sales alum + current Academy student. She walks us along the journey of how she sold Macy + Kat on the need for digital marketing (and believe me, it was a tough sell), and how those ads worked congruently with other efforts to net our biggest launch yet!

In this episode, we cover:

  • how  conversations translated into paid ads that worked
  • the importance of working hand in hand with someone you trust
  • why going to market is vital in knowing how to posture your message


We've said it once and we'll say it again - this sales period has been the most fun and dare we say "easy" one yet. And it wouldn't have been possible without the right people in our corner - one of those being Jordan.

If you'd like to enroll in our next cohort, click HERE (deadline to enroll is April 28, 2023).

To learn more about Jordan head over to her Instagram - @launchwithjordan